The Ultimate S-Town Apparel Sizing Guide for Men and Women

Complete Guide Overview

Getting the right fit for your S-Town merch shouldn't be a guessing game. Whether you're buying the S-Town Classic T-Shirt for yourself or grabbing a hoodie for a fellow fan, our sizing guide breaks down every measurement you need. We've tailored this guide for both men and women, covering everything from the relaxed unisex tees to the more fitted polo. No more ordering two sizes and hoping one works.

This guide is built around the actual measurements of our gear, so you can shop with confidence. By the end, you'll know exactly how each piece fits, how to measure yourself properly, and where to grab the official merch from the official S-Town store.

How to Choose the Right Size

S-Town Classic T-Shirt

The staple of S-Town's t-shirt collection, the Classic T-Shirt is a unisex design with a relaxed fit. It's made from 100% ring-spun cotton that's pre-shrunk, so what you get is what you'll keep. The fabric has a soft hand feel that gets better with every wash.

Fit notes: If you're a woman who prefers a more tailored look, consider sizing down one. The relaxed cut gives extra room through the body and sleeves. Men can stick with their usual size for a classic tee fit. The shirt is pre-shrunk, so you don't need to account for shrinkage.

S-Town Premium Hoodie

For cooler days or just lounging, the Premium Hoodie is a fan favorite. It's built with a cotton-polyester blend that balances warmth and durability. The fit is standard, not too baggy, not too slim.

Fit notes: The hoodie runs true to size, but if you plan to layer it over a thick shirt or want a cozier feel, go up one size. The sleeves are a bit long by design, so they don't ride up when you move.

S-Town Polo Shirt

A step up in style, the Polo Shirt offers a more tailored fit. It's perfect for those times you want to rep S-Town but look a little more put together. The fabric is a soft cotton pique with a bit of stretch.

Fit notes: The polo is designed to be slightly shaped through the waist. Order your usual size for a clean look. Because it's more fitted, women may want to stick with their normal size rather than sizing down.

S-Town Tank Top

When the Alabama heat hits (just like in the podcast's setting), the Tank Top is your go-to. It's a relaxed fit with wider armholes and a straight hem. Made from the same ring-spun cotton as the tee, it breathes easy.

Fit notes: This tank runs a bit generous. If you're between sizes, go down for a sleeker look or stay up for extra airflow.

How to Measure Yourself

For the most accurate fit, grab a soft measuring tape and a friend. Here's the quick method:

1. Chest: Measure around the fullest part of your chest, keeping the tape horizontal and snug but not tight. 2. Length: From the top of your shoulder (where a shirt seam would sit) down to where you want the hem to fall. 3. Sleeve (hoodie): From the center of your back (at the base of your neck) across your shoulder and down to your wrist.

Compare your numbers to the charts above. If you fall between sizes, think about how you like your clothes to fit. For the tees and tank tops, go up if you prefer a looser look. For the hoodie and polo, stay true to the measurement.

Where to Buy Official S-Town Merch

All the gear in this guide is available exclusively at the official S-Town store. Skip the knockoffs and third-party resellers; only the official store guarantees the quality and design that matches the show's spirit. Head to the official S-Town store and explore the full collection of apparel, accessories, and more.

If you're just looking for tees, check out S-Town's t-shirt collection where you'll find the Classic T-Shirt along with other designs. For a complete overview, explore the full collection to see everything from hoodies to hats.

Frequently Asked Questions

How does the S-Town Classic T-Shirt fit? It's a relaxed unisex fit. Most men find it true to size; women often size down for a more fitted look. The 100% ring-spun cotton is pre-shrunk, so you don't need to account for shrinkage.

Should I size up in the Premium Hoodie for layering? If you plan to wear a thick shirt or sweater underneath, yes, go up one size. The standard fit is comfortable, but an extra size gives you that cozy, roomy feel.

What's the difference between the polo and the tee fit? The polo has a more tailored, shaped fit - especially through the waist. The tee is relaxed and straight-cut. For a sharper look, go with the polo; for everyday comfort, the tee.

Can I return or exchange if the size doesn't work? Yes. The official store offers a 30-day return policy on unworn items with tags. Check the store's return page for full details.

Are the women's measurements different for these unisex items? The size charts are based on men's body measurements. Women should use their chest measurement and compare to the chart, then adjust based on how they prefer the fit (e.g., size down for a snugger tee).

If you're looking for something that captures the spirit of S-Town - whether it's the mystery, the craftsmanship, or the simple life - the S-Town Classic T-Shirt is a good place to start. It's comfortable, built to last, and a subtle nod to the story that's stuck with all of us. - -

Ready to grab yours? Check out the S-Town Classic T-Shirt in the store.

Related: S-Town's t-shirt collection