Complete Guide Overview
You snagged that S-Town Classic T-Shirt (100% ring-spun cotton, pre-shrunk, $24.99) from the official S-Town store, and the bold design looks killer. But after a few washes, that vibrant artwork can start to fade if you're not careful. This guide walks you through exactly how to keep your S-Town t-shirt artwork vibrant for years. Because let's be real - fan-merch like this deserves to last.
Why Artwork Fades on T-Shirts
Fading happens for a few reasons: heat, friction, and harsh chemicals. When you toss your shirt in a hot wash or dryer, the ink breaks down. Same with rubbing against other clothes or using bleach-based detergents. Knowing what causes fading is the first step to preventing it.
What Makes S-Town's T-Shirts Special
The S-Town Classic T-Shirt uses a relaxed unisex fit and pre-shrunk cotton, so it won't shrink weirdly. The print process is designed for durability, but even the best prints need proper care. That's where this guide comes in.



